The New Zealand business scene is innovative, confident, and flexible. We specialise in successful small businesses in niche markets. Did you know that 96 percent of businesses in New Zealand employ fewer than 20 people? (
Source: Statistics New Zealand
Business Demographic Statistics).
Until 30 years ago, our economy was based on food production. Most of that was meat and dairy produce for Britain. Our markets have broadened beyond Europe to Asia, the US and Australia. After major changes in the business economy over the last 10 years, we now compete successfully internationally.
Many new industries – like biotechnology and wine-making – are based on agriculture and horticulture because we have a strong background in that area. Others draw on the well known Kiwi talent for fresh ideas and invention. Employment patterns are changing as New Zealand business develops.
New, fast growing industries in information and communications technology (ICT), tourism and education services are increasingly successful. And international markets are developing for creative industries such as film and television, yacht design, fashion and art.
Business legislation is revised constantly as our economy grows and diversifies.
Successful businesses are helping to make New Zealand a name that’s known and respected internationally.